Verifeye was a POC done during #innovationweek with the goal of coming up with new ideas to solve existing problems. It is not an official Mastercard project, but it came to fruition during the #innovationweek competition.
The purpose of Verifeye was simple, dynamic biometrics for authentication, verification and user engagement:
- Verify a user based on their approximate age, gender, and other facial features in addition to the CVV code of their credit card
- Use sentiment analysis to determine and record how the user feels about the purchase and the flow of the transaction
For the purposes of simple visualization, the following image will have all the debug information printed on screen for your benefit